Designing a Study Answers

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7

Pollsters take a survey of people at a ball game to collect and analyze data about favorite leisure activities of Star City’s residents. Would this study be biased? Why or why not?

A
No, it is not biased. The sample of people at the ball park is representative of Star City’s residents.
B
No, it is not biased. All people at the ball park will respond to the survey.
C
Yes, it is biased. Not all people at the ball park will respond to the survey.
D
Yes, it is biased. The sample of people at the ball park is not representative of Star City’s residents.
10

A market research company wants to collect opinions on the comfort and performance of a new type of sneaker by Brand X. Which group of individuals would be the best choice for a random sample?

A
ask every fourth person on the street
B
ask every fourth person who is wearing that brand of sneaker
C
ask every fourth employee from the Brand X flagship store
D
ask every fourth person who is wearing shoes

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