Evaluating The Power of Mass Media and Social Media Answers

Examine the public service ads from the 1940s. Which statement best summarizes the differences between these two ads?

Use the drop-down menus to complete the statements about the public service video.

The audience for this radio clip is . The ad appeals to , as evidenced by .

logicemotion✔ ethics

Look at the cover of this handbook, then use the drop-down menus to complete the statements. This material is targeted at . This audience is indicated by the word .

Use the drop-down menus to complete the statements about the public service video. The target audience for this video is , as demonstrated by the phrase . The information in the first half of the ad appeals to .

Examine the public service ads. The first ad is from 2001; the second ad is from 1950.How are these ads similar?

Examine the public service ads. The first ad is from 2010; the second ad is from 1966.How are these ads different?

Use the drop-down menus to complete the statements about the public service video. The target audience for this video is . This ad represents changes from earlier ads because it .

✔ logicemotionethics

✔ by associating Smokey with American leadersby making Smokey look like a Founding Fatherby referring to the US Constitution

✔ juniorSmokeyranger

✔ “150,000 firefighters and a billion dollars.”“it only takes one person.”“when visiting the wild land.”

includes statisticsshows the dangers of littering✔ shows social media use

✔ statistics about firesan expert’s opinionemotional language

✔ logicemotionethics

Use the drop-down menus to complete the statements about the previous public service video. The target audience for this video is . The phrase “will become a killer, and here’s his weapon” appeals to .

logic✔ emotionethics