AnswersPublic Speaking II Q2 - CMSDTips for Clear and Interesting Presentations

Persuasion Techniques Answers

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1
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What is ‘self-actualization’? Write a brief statement a speaker could use to appeal to a person’s desire for self-actualization.

Answer:

Self-actualization is the desire to be the ‘best you can be’. Student examples will vary.

2
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What is selective exposure?

Answer:

The tendency of an audience to listen for information that will reinforce their beliefs, values and experiences, while actively avoiding information that will contradict their beliefs, values and feelings.

3

What are the three general guidelines of effective persuasion?

Answer:

1. Anticipate selective exposure 2. Ask for limited amounts of change 3. Identify with your audience

5

Define “emotional appeal”.

Answer:

An emotional appeal is an appeal to your listener’s feelings, needs, desires and wants.

6

Write a brief statement the demonstrates a credibility appeal.

Answer:

Answers will vary but should refer to the speakers good character, expertise or general knowledge and experience.

7

List 3 examples of speech topics that would benefit from an emotional appeal focused on physical needs.

Answer:

Students answers will vary. Examples include: feeding the hungry, providing shelter for the homeless etc...answers should relate to people’s physical needs.

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Persuasion Techniques Answers — Public Speaking…