A marketing company, "AdVantage Solutions," wants to evaluate the effectiveness of its new advertising campaign. The company has 10,000 clients who have used their services. To collect feedback, the marketing department randomly selected 25 clients to send a survey. Out of the 25 clients, all respond to the survey. The researcher finds that the average satisfaction score for the campaign is 8.7 and concludes that the campaign was successful. Sort the study elements as a potential problem or not a potential problem.
Answer
Classification Answer:
sample size,sampling error|self-selection bias,non-response bias

Question

A marketing company, "AdVantage Solutions," wants to evaluate the effectiveness of its new advertising campaign. The company has 10,000 clients who have used their services. To collect feedback, the marketing department randomly selected 25 clients to send a survey. Out of the 25 clients, all respond to the survey. The researcher finds that the average satisfaction score for the campaign is 8.7 and concludes that the campaign was successful. Sort the study elements as a potential problem or not a potential problem.

Answer

Classification Answer:

sample size,sampling error|self-selection bias,non-response bias

Revolt · Accepted Answer

sample size,sampling error|self-selection bias,non-response bias