Media Literacy Answers

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1
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Which are the most likely social effects of this public service announcement? Check all that apply.

A
People will eat foods even if they are allergic to them.
B
People will buy fewer food items when they are shopping.
C
People will be informed about what goes into a balanced meal.
D
People will continue to eat their meals even if they’re full.
E
People will consider eating more balanced meals.
2
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Which persuasive techniques are used in this poster? Check all that apply.

A
eye-catching and sensationalistic graphics
B
language meant to evoke emotion
C
the presentation of important statistics
D
text formatted in different ways
E
specific sound and special effects
3

Look at this public service announcement.

Question illustration
A
to encourage people to eat healthy meals
B
to encourage people to purchase less food
C
to urge people to keep each food group separate
D
to urge people to eat more meals per day
4

Look at the billboard.

Question illustration
A
to inform people that they have the opportunity to support a cause
B
to inform people that they have the opportunity to save money
C
to urge people to pay attention to a political issue
D
to urge people to save their money instead of spend it
5

Look at this public service announcement.

Question illustration
A
by making people more likely to eat healthy
B
by making people more likely to exercise
C
by making people more likely to relax
D
by making people more likely to go online
6

Look at this public service announcement.

Question illustration
A
to encourage people to donate to recycling programs
B
to encourage people to join recycling advocacy groups
C
to encourage people to collect recyclable materials in their areas
D
to encourage people to recycle instead of throw things away
7

Which persuasive techniques are used in this poster? Check all that apply.

A
formatting pieces of text in different ways
B
incorporating sound and other special effects
C
using language to draw emotion from the audience
D
listing statistics that are relevant to the issue
E
using sensationalistic, eye-catching graphics
8

Which excerpt from Click It or Ticket Mobilization Media Campaign best achieves the purpose of informing people that seat belt laws are enforced nationwide?

A
Those who drive and ride in pickup trucks may think that their large vehicle will protect them more than other vehicles in a crash. This false sense of security may cause them to not wear their seat belts, but the stats show that this bravado is misplaced.
B
In 2012, 13,268 traffic fatalities occurred in rural locations, compared to 8,341 traffic fatalities that occurred in urban locations.
C
People who live in rural areas might believe that the close-knit nature of their small town will get them out of a ticket. However, motorists should not think that knowing the officer who pulled them over will help them avoid a ticket.
D
Local law enforcement officers are actually trained to spot seat belt violations at night, so just because it’s dark, don’t think they won’t be able to spot unbelted drivers.
9

Read this bullet point from the section "Too Many Motorists Are Dying” from the Click It or Ticket Mobilization Media Campaign. What is the most likely social effect of this information?

Question illustration
A
People who drive pickup trucks will refuse to change their ways.
B
People who drive pickup trucks will get more tickets.
C
People who drive pickup trucks will become safer while driving.
D
People who drive pickup trucks will change vehicles.
10

Look at this public service announcement.

Question illustration
A
to urge people to use the Internet more
B
to urge people to support the government
C
to persuade people to eat healthier
D
to persuade people to exercise

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